Engagement

Personal engagement of relevant decision makers

A well coordinated engagement is key to success with complex key accounts. Only this way can you achieve the best results from each contact moment. Some tools we apply for this purpose are:

Engagement planning

ENGAGEMENT PLANNING

Engagement planning for a well coordinated approach of decision makers; based on reusable templates.

Account Plays

ACCOUNT PLAYS

Effective ‘account plays’ that can be used for engaging different stakeholders in different situations.

Sales Enablement

DIGITAL SALES ENABLEMENT

Digital sales tools for account insight and engagement. For example the LinkedIn SalesNavigator for social selling within ABM.

Content Marketing

CUSTOM CONTENT

Personalized messages with a high (visual) impact: infographs, video, animations and custom presentations.

We help key account teams with the development and successful execution of a well-coordinated engagement program for a specific customer, prospect or ‘must-win’ deal.